Well in the spirit of such great campaigns like "Pork, the other white meat." I've set out to do my own series of campaigns, which I'll put past the Farmer's association or Syndication of Chicken farmers or whoeever the hell is in charge of these things.

Campaign 1: Chicken

In America there's a popular trend where, if you belong to one culture, you NEED to be hip like another culture. Paying no attention to the culutral background and rich history of your own, you set out to be like someone else. One such trend is the blackness of white America... not a bad thing, I'm not bashing the appreciation of one culture for another, but some white guys just don't "Get it." So in the spirit of reminding people to eat chicken, and awknoledging black/white boarders I present...

EXT. PROJECT STEPS - DAY

It's a hot summer day. HOMIE is sitting outside eating bits of something from a greasy bag... he wears a white wife beater, blue jeans and lots of bling. Homie is strapped, and to his side is a half finished 40 ounce.

As Homie eats happily, his friend HONKEY walks up to him. Honkey is wearing a blue business shirt tucked into his black dress pants.

HONKEY
What's up my good ol' Pal?

Homie discards a bone by throwing it to the side.

HOMIE
Nuttin.

HONKEY
Whatcha eatin' there? Mutton bits?

HOMIE
Nah dawg... it's chick'n

HONKEY
Oh...

There's an awkward pause as Homie takes a big swig of his 40.

HONKEY (Cont'd)
...I don't like chicken.

HOMIE
Yo G! Why the hell you gotta be disrespectin?

Homie jumps up, pulls out his piece and sticks it in Honkey's head. Homie chases him off the screen as we hear gunshots and fade out.

ANNOUNCER (V.O.)
Chicken... Black people like it.

So that's it for understanding cultural diversity and reminding people to eat chicken... but what about today's youth? They're already "hip" They know what's going "down." But they don't know "what is up" when it comes to good nutrition! We need to remind kids to EAT HEALTHY while they go ahead and do the OUTRAGEOUS tricks we love about the little scamps so much.

EXT. BEACH - DAY

DUDEZ0R is surfing this totally rad wave, pulling the MAD PHAT tricks and being totally BAD ASS. He surfs right over a shark! It looks like he's about to win the comp when suddenly... OH NOES! WIPEZ0RZ OUT!

Dudez0r'z friend, xXxGAM3R comes up to him to find out what went wrong...

xXxGAM3R
Bong! Dudez0r! That was MAD whack son. What happen?

DUDEZ0R
I was surfin that mad sweet wave when all of a sudden, my potassium
levels got totally out of synch!

xXxGAM3R
Bummer.

DUDEZ0R
Damn man. I was scarfin this rad bag of ultra phatty chips,
I must have thrown off my daily Sodium value from carbohydrates
SO MUCH, it must have taken down my game. Infront of the
sweet hunnies too.

Dudez0r points behind him, we see mad sweet hunnies.

xXxGAM3R
U no wut u need dude? Some bananas, and oranges.
Yeah man knowwhatimsaying!?

DUDEZ0R
Excellent!

Dudez0r eats a banana then goes off and gets on a skateboard, pops some fly ollies, hops on a Razor scooter, does some wheelies. Then, wearing the skateboard and scooter like a pair of rollerskates, he jumps on a mountain bike, rides it down an EXPLODING volcano and lands on a surf board, winning the competition.

We see Dudez0r being kissed by the mad sweet hunnies.

ANNOUNCER
Fruit! It's TOTALLY AWESOME!